DATAOI was founded on the principle that to succeed in the rapidly changing global data ecosystem, businesses - regardless of industry or size - must use data science, machine learning and AI to innovate and be competitive.
Contact UsWhat is fraud, and why does data science find it interesting? Fraud, which the Cambridge Dictionary defines as “the crime of acquiring money by deceiving people,” is as old as humanity itself since fraud can happen whenever two persons exchange commodities or engage in business. Because more and more people are using the internet for […]
Customer segmentation is the process of separating your customers into groups based on certain behaviors (e.g. personality, interests, habits) and attributes (e.g. demographics, industry, income). Segmentation offers a simple way of organizing and managing your customers relationship. This process enables the company to stratify its customers in the purpose of tailoring and personalizing marketing incentives, […]
